Privacy Policy for Protection of Personal Data by Femlybeauty

This privacy policy describes how your personal information is collected, used, and shared when you visit https://femlybeauty.com (the "Site") or make a purchase.

COLLECTED PERSONAL INFORMATION

When you visit the Site, we automatically collect certain information about your device, including details about your browser, IP address, time zone, and some of the cookies that are installed on your device. As you browse the Site, we also collect information about individual web pages or products that you view, the websites or search terms that referred you to the Site, and how you interact with the Site. We refer to this automatically collected information as "Device Information."

We collect Device Information using the following technologies:

• Cookies: These are data files that are placed on your device and include a unique session ID that allows Shopify to store information about your session.
• Log Files: These track the activity on the site and collect data such as IP address, browser type, Internet service provider, entry and exit pages, and timestamps (date and time).
• Web Beacons, Tags, and Pixels: These are electronic files used to record information about how you browse the Site.

When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This automatically collected information is referred to as "Order Information."

When we talk about "personal information" in this privacy policy, we are referring to both Device Information and Order Information.

HOW WE USE YOUR PERSONAL INFORMATION

Generally, we use the collected Order Information to process orders made through the Site (including managing payment information, arranging for the delivery of your order, and providing invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you.
• Assess fraud or potential risks.
• Provide you, in accordance with your expressed preferences, with information or advertising about our products or services.

We use collected Device Information, particularly your IP address, to assess fraud or potential risks and, more generally, to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site and to evaluate the success of our advertising and marketing campaigns).

SHARING YOUR PERSONAL INFORMATION

We share your personal information with third-party service providers that help us use this information for the purposes described above. For example, we use Shopify to host our online store. To learn more about how Shopify uses your personal information, please read their privacy policy at: https://www.shopify.fr/legal/confidentialite. We also use Google Analytics to better understand how our customers use the Site. To learn more about how Google uses your personal information, please read their privacy policy at: https://www.google.com/intl/fr/policies/privacy/. You can also choose to opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout. Finally, we may share your personal information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other legitimate requests for information, or to protect our rights.

BEHAVIORAL ADVERTISING

As mentioned above, we use your personal information to provide you with targeted advertising or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, visit the Network Advertising Initiative (NAI) information page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can choose to not receive targeted advertising here:

• Facebook: https://www.facebook.com/settings/?tab=ads
• Google: https://www.google.com/settings/ads/anonymous
• Bing: https://about.ads.microsoft.com/fr-fr/ressources/politiques/annonces-personnalisees

Additionally, you can opt out of certain services by visiting the Digital Advertising Alliance opt-out portal at: https://optout.aboutads.info/?c=3&lang=fr.

DO NOT TRACK

Please note that we do not alter our data collection and use practices when we see a "Do Not Track" signal from your browser.

YOUR RIGHTS

If you are a resident of the European Union, you have the right to access the personal information we hold about you and request that it be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below. Additionally, please be aware that we process your information to fulfill our contractual obligations to you (e.g., when you place an order through the Site) or to pursue our legitimate business interests, as outlined above. Your information may also be transferred outside of Europe, including to Canada and the United States.

DATA RETENTION

When you place an order through the Site, we will retain information about your order unless you ask us to delete it.

CHANGES

This privacy policy may need to be updated periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons.

CONTACT

If you have any questions or want more information about our privacy practices, or if you wish to file a complaint, please contact us via email at support@femlybeauty.com